Full digital infrastructure and brand support for BLOWN, the new haircare brand by Olivier Lebrun, from pre-launch through its first months on the market.
Website development and copywriting, including custom front-end work and mobile-optimised user experience, alongside the brand’s newsletter system, from welcome sequences to ongoing campaigns.
AI-generated imagery developed to support product storytelling without the lead time of traditional shoots.
And beyond any single deliverable, ongoing brand consultancy to ensure tone, visuals, and digital experience stay coherent as the brand grows.
BLOWN launched in April 2026 and has shown strong early traction, a result of treating the website, the newsletter, the imagery, and the brand voice as one system rather than four separate workstreams.
7 July 2026