Abdulla Elmaz × Christian Louboutin, creative-talent recommendation for a global Ramadan campaign
For Christian Louboutin’s 2024 global Ramadan campaign, Slava supported the consideration of Bahraini photographer Abdulla Elmaz for the project.
Recognising the importance of regional creative representation for a campaign designed around Ramadan, we recommended Abdulla and advocated for his involvement.
He was subsequently selected as the campaign photographer, working under producer and creative director Talal Kahl and House of Eleven Eleven alongside a Middle Eastern creative team.
Christian Louboutin released the resulting campaign globally and later published it in ELLE Arabia.
Our role
Photographer representation
Creative-talent recommendation
Opportunity development
Regional network support
The outcome
Abdulla Elmaz was appointed photographer for Christian Louboutin’s global Ramadan 2024 campaign, bringing his regional perspective to a major international luxury commission.
The project provided him with a significant global campaign credit and subsequent editorial visibility through ELLE Arabia.
Campaign credits
Producer and Creative Director — Talal Kahl / House of Eleven Eleven
Photographer — Abdulla Elmaz
Set Designer — Yehia Bedeir
Stylist — Mohammed Sarraj
Hair and Makeup Artist — Aida Glow
20 July 2026