After careful consideration of the resort’s target market and guest profile, we closed a deal with ELLE Russia for 2 covers starring Lena Perminova and Valery Kaufman. These were featured in both the print and online magazines. Following on from the success of this placement, we went on to secure an exclusive partnership with ELLE Russia to promote this luxury resort.
This targeted, select strategy for the resort served to enhance and refine their online presence and brand awareness as well as attract a large audience from their potential client profile.
Date:
25 May 2022