Kelly Piquet,strategic brand collaborations
Kelly Piquet has an established international profile at the intersection of Formula One, fashion and luxury.
In 2026, Slava worked directly with Kelly across two collaborations designed to strengthen her position as a fashion and luxury figure while reflecting the independence and motherhood that are central to her public identity.
The first brought Kelly together with Unicosmetics for the launch of its Formula One-inspired collection.
Working under the lead of Uprising Productions, Slava supported the representation and brand-partnership process, helping align the collaboration with both Kelly’s profile and the creative direction of the campaign.
The second collaboration resulted in a cover, editorial and interview with Harper’s Bazaar Greece, creating space for Kelly to be presented through both imagery and a more personal narrative.
Across both projects, Slava provided direct representation and strategic advisory, ensuring the opportunities aligned with Kelly’s established visibility and the direction of her wider public profile.
Our role
Direct talent representation
General strategic advisory
Brand-partnership support
Editorial coordination
Opportunity assessment
Positioning guidance
The outcome
The collaborations resulted in:
- A Formula One collection campaign with Unicosmetics
- A Harper’s Bazaar Greece cover
- An accompanying fashion editorial and interview
Together, the projects reinforced Kelly’s presence across fashion and beauty while presenting a public identity shaped by luxury, motherhood and independence.
20 July 2026