5 Reasons Why Luxury Brands Should be Embracing TikTok
Since TikTok exploded onto the social media scene in 2017, it has been downloaded over 2.6 billion times and is the platform of choice for Generation Z, boasting the highest engage
Digital World and Music Industry, the New Importance of PR
The rise of streaming platforms and social media, along with the impact of major world events, has completely shaken up the role of PR within the music industry. Traditionally focu